NATALIE KERWIN
A designer based in Philadelphia.
Natalie Kerwin is a Graphic Designer and Artist crafting engaging digital experiences, thoughtful imagery, and captivating concepts. With a keen eye for detail and a passion for visual storytelling, she brings ideas to life through bold, intentional design.
A Little Bit More
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A Little Bit More *
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Philadelphia, PA.
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Pink! But red when it comes to my design work.
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Helvetica (Basic, I know)
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The Shining.
My Process
Step 1 - Learn
Every project begins with a conversation. I take time to fully understand my client’s needs, goals, and vision by asking thoughtful questions and encouraging open dialogue. From there, I define a clear design prompt that serves as the foundation for the project. Research follows, ensuring that every decision is informed, purposeful, and aligned with the client’s objectives.
Step 2 - Visualize
With the foundation set, I begin exploring creative directions. I collect inspiration through moodboards, slideshows, or collages to visualize potential solutions. From there, I sketch initial ideas—often by hand—before refining them into well-structured concepts that bring the project’s vision to life.
Step 3 - Design
I develop multiple variations of each concept rather than delivering a single option, giving clients the opportunity to explore different directions. If needed, I revisit earlier steps to refine ideas and strengthen the design. This iterative process continues until we reach a final product that both my client and I are confident in and proud of.
